KREATIV GENES RESOURCES · OCTOBER 2026 EDITION

AI for Performance
Marketing.

Better prompts. Clearer campaigns. Smarter decisions.

A practical guide from your first prompt to a complete campaign. Learn which tools to use, what to ask, and how to check the answer before you act.

By Tejas Dalvi · Simple language. Workflows you can use.

AI FOR PERFORMANCE MARKETING
Cover of AI for Performance Marketing by Tejas Dalvi
A guide you read.
A toolkit you use.
12Practical chapters
38Ready-to-customise prompts
4Editable workbook tabs
128Pages, from brief to review

01 / FROM TASK TO ACTION

More than writing
another advertisement.

Use AI throughout the campaign journey, with business outcomes as your guide.

01

Start with the right brief

Define the audience, offer, budget and outcome. Turn missing information into useful questions.

02

Know what the numbers mean

Work through CAC, contribution, break-even ROAS and the gap between platform and CRM reports.

03

Build the campaign journey

Connect platform automation, creative, landing pages and follow-up into a plan you can review.

04

Learn before you scale

Plan realistic tests, diagnose the bottleneck and turn weekly reporting into a clear next action.

BUILT FOR PEOPLE DOING THE WORK

Your next campaign
is a good place to start.

For freelancers, junior marketers, small agency teams and founders managing their own marketing.

Examples span startups, healthcare, agriculture, pharma and agencies. The language stays approachable as the work gets more practical.

FreelancersAgency teamsFoundersStudents & trainers

02 / TRY IT BEFORE YOU CHOOSE

One prompt.
A clearer starting point.

Pick a task. Replace the bracketed inputs, paste into your chosen tool and review the result.

TOOL GUIDANCE INCLUDED

AI gives you a draft. You check the facts, fit and permission before using it.

03 / KEEP IT ON YOUR DESK

The book explains it.
The companion helps
you do it.

Choose the toolkit edition to get the book plus reusable files. Spend your time applying the workflow instead of retyping it.

  • 38 prompt swipe filesIndividual .txt files and a searchable, copyable prompt browser.
  • Editable operating workbookProject, Launch, Review and Reconcile tabs with calculated results.
  • Notion import templatesMarkdown pages and CSV files for your own workspace.
  • One-page diagnostic cardThe order to investigate a campaign and a worked reconciliation bridge.
Explore the toolkit edition
Actual Appendix F page showing seven diagnostic stages and a worked CRM and GA4 reconciliation bridge
Actual page from the book · Appendix F

04 / A COMPLETE CAMPAIGN JOURNEY

Follow the chapters.
Or find your next task.

Begin at the start or go straight to the part of your campaign you need to improve.

Actual book page with instructions for building a business brief and the start of a practical prompt
Actual page from Chapter 1

MEET THE AUTHOR

Tejas Dalvi

Performance & growth marketer

A practical approach to a changing field: understand the business, ask a better question, check the evidence and choose the next action. This book brings that approach to everyday AI-assisted marketing.

05 / CHOOSE YOUR STARTING POINT

Read it. Apply it.
Build your own workflow.

Choose your edition, pay securely and open your reader area here. Downloads unlock after payment is confirmed.

THE BOOK

Your practical guide

₹399

For readers who want the complete guide.

  • Complete 128-page PDF
  • 12 chapters and worked examples
  • 38 prompts within the book
  • Glossary and official tool references

One reader · Digital edition

Buying for an agency or a training cohort?

Discuss the number of readers, team access and an optional guided session.

Discuss team options

A FEW USEFUL ANSWERS

Before you begin.

Do I need to be an experienced marketer?

No. The book starts with the basics and uses plain language. Some tracking and platform workflows need help from an implementer; the guide explains what to ask and check.

Do I need paid AI subscriptions?

AI subscriptions are not included. Tool access and features vary by plan. The book names suitable tools and alternatives so you can choose for your task and budget.

Can I use the templates in Google Sheets and Notion?

The workbook can be uploaded to Google Sheets. The companion includes CSV and Markdown files for Notion imports. Check formulas, field types and validation after importing; these are files for your workspace, not hosted accounts.

Will this guarantee better campaign results?

No. It gives you practical methods, examples and review steps. Results depend on your offer, market, measurement, implementation and decisions.

Is a printed version available?

This checkout is for digital editions. Printed copies and team options are handled separately.

How do I purchase and access my files?

Choose an edition and complete Razorpay checkout. After payment is confirmed, your reader area opens with the book and included downloads. Save your access link: it works for 30 days. The files you download remain yours to use under the single-reader licence.

START WITH YOUR NEXT MARKETING TASK

Better inputs.
More useful answers.
Clearer next steps.

Choose your edition
YOUR EDITION

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Your practical reference: 128 pages, 12 chapters and 38 prompts. PDF book ₹399. Book + Toolkit ₹699. Secure checkout is available on this page.