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In the last few years, marketing both traditional and digital has constantly evolved and so are the marketing philosophies of businesses. In today’s competitive market environment, along with new customer acquisition it has also become important to form strong customer retention policies and form consumer brand communities.
With our experience of dealing with clients in various business sectors, the most important factor that we identified to build a successful and sustainable business venture is developing the core business belief that,
“Customer retention is an integral part of growth strategy for a business” as well as “Growth without retaining customers and building successful brand community cannot be called Growth on a whole for any business”.
Growth marketing isn’t about fixating on one part of your funnel. It’s about looking at your entire customer lifecycle and using those insights to create compounding returns that drive more engaged customers.
Some important quotes from industry leaders:
1) Mike Volpe | CEO, Lola.com: “Growth marketing is removing the boundaries of marketing to enable every aspect of the customer experience to focus on attracting more engaged customers.”
2) Sean Ellis | Founder & Chief Evangelist, GrowthHackers.com: “For meaningful growth, start-ups must completely change the rules of traditional channels or innovate outside of those growth channels. They are too desperate and disadvantaged to adapt to the old rules of marketing. They have to dig deep creatively, and relentlessly test new ideas. If they don’t figure it out quickly, they will go out of business.”
The core steps of growth marketing for building a successful business venture are as follows;
The Golden Rule: Systematic Ideation x Accurate Implementation = Optimum ROI
Our Growth hacking team at Kreativgenes is deeply involved in developing revenue-oriented processes for our consumers optimizing their budget spending to achieve maximum revenue generation.
The services we offer include:
Remember: Growth marketing strategies differ according to the size and nature of the business and one size does not fit all. At Kreativgenes growth marketing in Mumbai, we pay attention to understanding your business first before charting out a meticulous strategic growth plan.
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